Anup Srivastava works with b2b services on Google AI Mode SEO, focusing on the questions managers and decision committees in companies buying services or software actually ask.
Long cycles with several stakeholders; research happens before sales contact, increasingly inside AI tools. Each AI product retrieves information differently: some lean on Google or Bing indexes, some on their own crawlers, some on partner data.
Quick answer
- What: Google AI Mode SEO for B2B Services
- Who: Anup Srivastava, SEO, GEO and AEO specialist with over 13 years in search
- First step: a free consultation and visibility check
- Contact: +91-8840146999 (call or WhatsApp)
Who searches in b2b services, and how they decide
The people you need to reach are managers and decision committees in companies buying services or software.
Long cycles with several stakeholders; research happens before sales contact, increasingly inside AI tools. Proof matters: case studies, named methodologies, certifications and clear pricing models.
| Buyer question | Content that wins it |
|---|---|
| best B2B agencies for lead generation | Clear steps and pricing factors |
| how to choose an ERP vendor | Comparison table and criteria |
| alternatives to a known software provider | Comparison table and criteria |
| pricing models for managed services | Clear steps and pricing factors |
Content that tends to earn visibility in this sector: solution pages by use case, comparison and alternatives pages, ROI calculators, thought-leadership with original data. Success is measured in qualified leads, demo requests and pipeline influenced.
How Google AI Mode chooses what to show
AI Mode is a conversational search experience that runs several related searches (query fan-out) and builds a cited answer, with follow-up questions in the same thread. Google AI Mode is used by Google users in markets where AI Mode is available.
What usually moves the needle on Google AI Mode:
- cover topics comprehensively, including follow-up questions
- structure pages with clear sections that answer sub-questions
- keep content indexable and fast
- strengthen entity and authority signals
- measure impressions and clicks in Search Console
Is this right for you?
- You need platform-specific reporting
- You want to understand why a platform recommends competitors
- You appear in one AI tool but not another
- Your buyers use a specific AI tool heavily
- You sell through marketplaces or assistants
Scope of work
Platform audit
How the platform currently answers your buyer prompts and which sources it uses.
Access check
Whether the platform's crawler or data sources can reach your content.
Recommendation readiness
Comparison and use-case content for "best" and "alternatives" prompts.
Tracking
Platform-specific prompt tracking and referral measurement.
Action plan
A short, prioritised list of what to do first.
Source strategy
The indexes, listings and publishers this platform relies on, and how to be present there.
Get a free platform visibility check
Call or WhatsApp +91-8840146999, or send a quick enquiry and get a reply within one working day.
How the engagement works
- Test the platform. Run your prompt set on the platform with consistent settings.
- Trace sources. Identify where its answers come from.
- Fix access and facts. Make sure it can reach and trust your information.
- Create and earn. Publish what it quotes and build presence on its sources.
- Track. Re-test monthly and report changes.
How success is measured
Every engagement reports on a small set of numbers agreed at the start, so progress is visible and comparable month to month:
- Mentions and citations on the platform
- Recommendation rate
- Referral traffic from the platform
- Accuracy of brand descriptions
- Source coverage
Why work with Anup Srivastava
Own AI search research
Anup builds and runs his own AI search properties, such as The LLM Wiki and SEO Plus GEO, which double as live test beds.
Global, remote-friendly
Based in Delhi NCR, working with clients across India, the Gulf, Europe, North America and Asia Pacific.
Honest promises
No guaranteed rankings or AI citations. You get a clear plan, transparent reporting and work tied to leads.
Over 13 years in search
Hands-on SEO since the era of ten blue links, now leading technical SEO and AI search work.
Frequently asked questions
Do you have experience with b2b services?
The approach is tailored to how managers and decision committees in companies buying services or software research and decide: long cycles with several stakeholders; research happens before sales contact, increasingly inside AI tools. Specific examples and references can be discussed on a call.
Can you guarantee my brand appears in Google AI Mode?
No one can. Google AI Mode decides its own answers. The work improves the inputs it relies on and tracks the results on a fixed prompt set.
Can a platform be paid to show my brand?
Some platforms test ads, but organic citations cannot be bought. This service focuses on organic visibility.
Do you work on several platforms at once?
Yes. Most engagements track four to six platforms with one shared foundation.
Do all AI tools use Google?
No. Some use Google, some Bing, some their own indexes, and many combine sources. That is why platform knowledge matters.
How fast do platforms update?
Search-connected answers update as pages are recrawled; model knowledge updates with new releases.
Is platform-specific optimization worth it?
When your buyers concentrate on one tool, yes. Otherwise a cross-platform programme with platform checks is more efficient.