Anup Srivastava works with real estate on multilingual SEO, focusing on the questions home buyers, investors and tenants actually ask.
Location research, project comparison, price checks and site visits. Expanding abroad with a single-language site rarely works.
Quick answer
- What: Multilingual SEO for Real Estate
- Who: Anup Srivastava, SEO, GEO and AEO specialist with over 13 years in search
- First step: a free consultation and visibility check
- Contact: +91-8840146999 (call or WhatsApp)
Who searches in real estate, and how they decide
The people you need to reach are home buyers, investors and tenants.
Location research, project comparison, price checks and site visits. RERA or local registration details must be accurate; avoid unverifiable return claims.
| Buyer question | Content that wins it |
|---|---|
| best residential projects in a location | Direct answer with proof |
| RERA registered projects | Direct answer with proof |
| rent vs buy | Clear steps and pricing factors |
| price trends in an area | Expert explanation with sources |
Content that tends to earn visibility in this sector: project and locality pages, buyer guides, virtual tours, location pages. Success is measured in site visits and qualified enquiries.
Is this right for you?
- You are planning an expansion and need a structure
- The wrong country version ranks in each market
- Machine-translated pages that do not convert
- hreflang errors in Search Console
- You sell abroad but get almost no organic traffic from target countries
Scope of work
Market prioritisation
Demand, competition and fit analysis for target countries.
Structure decision
ccTLDs, subdomains or subfolders chosen for your business and resources.
Multilingual AI visibility
Consistent entity facts and answers across languages.
Localized keyword research
Native-language research, not translated keyword lists.
Local search engines
Guidance for Baidu, Naver, Yandex and Seznam where relevant.
Content localization
Native review of key pages, currencies, units, examples and trust signals.
Get a free international SEO readiness check
Call or WhatsApp +91-8840146999, or send a quick enquiry and get a reply within one working day.
The process, step by step
- Choose markets. Prioritise countries by opportunity and readiness.
- Design structure. Agree URL strategy, hreflang and content governance.
- Localize. Research and adapt content with native speakers.
- Launch and connect. Implement, validate and build local authority.
- Monitor by market. Track visibility, traffic and leads per country.
URL structures for international sites
| Option | Example | Strength | Trade-off |
|---|---|---|---|
| ccTLD | example.de | Strongest local signal | Separate authority per domain |
| Subfolder | example.com/de/ | Shares domain authority | Weaker local signal |
| Subdomain | de.example.com | Flexible hosting | Often treated as separate site |
How success is measured
Every engagement reports on a small set of numbers agreed at the start, so progress is visible and comparable month to month:
- Organic traffic and leads per country
- Correct country version ranking
- hreflang errors
- Localized page conversion rates
- AI visibility per language
Why work with Anup Srivastava
Global, remote-friendly
Based in Delhi NCR, working with clients across India, the Gulf, Europe, North America and Asia Pacific.
Senior, direct access
You work with Anup directly, not a junior account manager. Strategy and key execution stay with the specialist.
Technical depth
A B.Tech in Information Technology and years of technical SEO mean fixes are specific, not generic advice.
Honest promises
No guaranteed rankings or AI citations. You get a clear plan, transparent reporting and work tied to leads.
Frequently asked questions
Do you have experience with real estate?
The approach is tailored to how home buyers, investors and tenants research and decide: location research, project comparison, price checks and site visits. Specific examples and references can be discussed on a call.
Do I need local search engines?
Only in specific markets: Baidu for China, Naver for South Korea, Yandex for Russian-speaking markets. Elsewhere Google dominates.
Is machine translation enough?
Rarely for important pages. It is a useful first draft, but native review is needed for accuracy, tone and local search terms.
Should I use a separate domain for each country?
It depends on budget, brand and team. Subfolders are usually the efficient default; ccTLDs suit businesses with strong local operations.
What is hreflang?
An annotation that tells search engines which language and country each page targets, so the right version shows to the right user.
Can you work across time zones?
Yes. I work remotely from India with overlap for European, Middle Eastern and Asian working hours and scheduled calls for the Americas.